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Coldwell Banker’s Award Winning YouTube Channel

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 COLDWELL BANKER REAL ESTATE WINS COMMUNICATOR CREATIVE EXCELLENCE AWARD FROM INTERNATIONAL ACADEMY OF VISUAL ARTS

Brand’s ‘On Location’ YouTube Channel Honored in Real Estate Website Category

PARSIPPANY, N.J., (July 7, 2010) – The International Academy of the Visual Arts has named Coldwell Banker On Location, the brand’s YouTube channel, a recipient of this year’s Communicator Awards for Creative Excellence in the real estate website category. The category honors the best site for the sale or rental of residential or commercial property.

“We were the first national real estate brand to add streaming video to our website. Today, our agents across the globe have posted more than 15,000 videos to our On Location channel,” said Mike Fischer, chief marketing officer for Coldwell Banker Real Estate LLC. “The most exciting part of On Location is that we have only just begun – there’s a lot more to come.”

On Location has been rated among the top 10 most-viewed brand channels on YouTube. In April, just 11 months after launching On Location, Coldwell Banker announced it had received over 1 million views. The site was launched in May 2009 and was produced in collaboration with FD Kinesis.

“Home buyers would much rather see a home than only read about it,” Fischer said. “Our On Location videos empower them to get a feel for a home, a community or a real estate professional that they could not get from photos or a text description alone. Equally important are the home sellers who are now expecting video to be a part of marketing their property.”

With thousands of entries received from across the United States and around the world, the Communicator Awards is one of the largest and most competitive awards program honoring the creative excellence for communications professionals. The Communicator Awards are judged and overseen by the International Academy of the Visual Arts, an invitation-only body consisting of top-tier professionals from acclaimed media, advertising and marketing firms.

About Coldwell Banker®
Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate.   Coldwell Banker is the oldest national real estate brand in the United States and today has a network of more than 98,000 agents working in more than 3,600 offices in 50 countries and territories. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by being the first national real estate brand to augment its web site www.coldwellbanker.com for smart phones, the first to create a iPhone application and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel.  The Coldwell Banker system is a leader in specialty markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® marketing program.

Coldwell Banker® Announces the Recipients of the International Sterling Society Award

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Sterling Society Award Winners

Sterling Society Award Winners

KITTY HAWK, NC (May 26, 2010) – The Dobney Garcia Team, the Willey Lilley Team, Dave Hines, Michelle Huffman and Heather Sakers, all sales associates with Coldwell Banker Seaside Realty, have been honored as members of the company’s International Sterling Society.  This distinguished membership was awarded to the TOP 8 percent of the approximately 96,600 sales associates / representatives worldwide in the Coldwell Banker® system.

The recipients exemplify everything that the International Sterling Society represents,” said Jim Gillespie, president and chief executive officer of Coldwell Banker Real Estate LLC. “Their extensive understanding of the real estate market on the Outer Banks and dedication to their customers truly embodies the ideals of Coldwell Banker.”     

While this was a challenging year for the real estate industry, millions of people continue to buy and sell homes based on their lifestyles and needs. “This was undoubtedly a difficult year in our industry, but people need to remember that real estate is cyclical, and positive signs over recent months signal a tipping point for the residential real estate market,” notes Gillespie.

About Coldwell Banker Seaside Realty

Founded in Kitty Hawk, NC in 1990, Coldwell Banker Seaside Realty has office locations in Kitty Hawk and Nags Head, NC. More than 50 licensed agents provide both residential and commercial buying/selling assistance in Northeastern North Carolina.  

About Coldwell Banker®

Since 1906, the Coldwell Banker® organization has been a premier provider of full-service residential and commercial real estate.   Coldwell Banker is the oldest national real estate brand in the United States and today has a network of nearly 97,000 agents working in more than 3,300 offices in 49 countries and territories. The Coldwell Banker brand is known for creating innovative consumer services as recently seen by being the first national real estate brand to augment its web site www.coldwellbanker.com for smart phones, the first to create an iPhone application featuring international listings and the first to fully harness the power of video in real estate listings, news and information through its Coldwell Banker On LocationSM YouTube channel.  The Coldwell Banker system is a leader in specialty markets such as resort, new homes and luxury properties through its Coldwell Banker Previews International® marketing program.